China — TOP 100 Media Practitioners’ Golden Selection Awards for 2021 Home Appliances Consumer Electronics was revealed

China — TOP 100 Media Practitioners’ Golden Selection Awards for 2021 Home Appliances Consumer Electronics was revealed

Four Forms of Enterprises are the Most Sought After

BEIJING, Jan. 4, 2022 /PRNewswire/ — Blue Know-how Investigation Report demonstrates that, on December 30, 2021, World Important Buyers Research Middle (GKURC for shorter), a current market exploration institution participated by Blue Technology, introduced the report of “Best100 Media Practitioners’ Golden Selection Awards for 2021 Household Appliances Client Electronics” in Beijing. The GKURC Marketplace and Economics Think Tanks was recognized at the exact same time.

Overview (PRNewsfoto/Blue Technology)

Overview (PRNewsfoto/Blue Know-how)

Impacted by the continuation of the epidemic, increasing selling prices of raw materials and other aspects, China’s dwelling equipment and customer electronics business moved forward below stress in 2021. How to innovate and split the scenario is to check the wisdom and ability of the enterprises related to Television, OTT, white merchandise, kitchen appliances, modest residence appliances, cleaning appliances and many others, which becomes the target of the greater part of media practitioners.

By the stop of 2021, GKURC executed in-depth analysis and investigation on the brand names, technologies and conversation of relevant enterprises for hundreds of senior media practitioners of domestic customer electronics, for which the report of the “Top 100 Media Practitioners’ Golden Range Awards for 2021 Household Appliances Shopper Electronics” was shaped.

Zhou Ying, the co-founder and director of world wide industry investigation of GKURC, pointed out in the interpretation of the report that the four styles of the makes of the house appliances purchaser electronics are extra appreciated and revered by expert media practitioners, and the great traits of these enterprises also signify the development development of the complete market:

To start with, the enterprises with superior technological boundaries. Beneath the qualifications that the dividend of the well known sector is slowly fading and the need of iteration and innovation is dominant, the skilled media practitioners typically consider that technology-pushed enterprises have more lasting growth electric power. For example, in the Tv group, Hisense has gained substantial recognition from media practitioners with its numerous improvements in the fields of photo chip, social Television, laser Television set, and so on., and SONY with its constant innovations from X1 graphic processing chip to XR cognitive chip. For massive dwelling appliances, the health and fitness technology of Haier air conditioner 3D sterilizing chamber, the clever oxygen sterilizing technological innovation of Whirlpool washing device. For kitchen electrical appliances, the area microwave oven technology of Galanz and the healthful kitchen technological innovation and so forth., all left a deep effect for media practitioners. In the classification of the sizzling clever cleaning, Ecovacs and Eureka are also praised by the media by virtue of synthetic intelligence technological know-how and electrolytic h2o sterilization technological know-how.

Second, the enterprises with world wide modes. In the stock market, the domestic marketplace is starting to be saturated, but the overseas current market is even now promising. The qualified media practitioners are particularly respectful of the enterprises with international modes. For example, the Hisense Team repeatedly sponsored European Cup, Globe Cup and other worldwide significant-scale sports functions in new a long time, which considerably improved the brand impression of Hisense in the world wide market, especially the European Cup’s enclosure advertisement of “The Laser Tv, the World’s 1st” allow the media practitioners be nonetheless fresh in their reminiscences, which is usually considered that it has built fantastic contributions to the advertising of Hisense Television and even the world wide affect of the total Chinese brand name.In addition, Hisense Team has launched quite a few substantial-quality mergers and acquisitions in North The usa, Europe and Japan in the latest a long time, which have grow to be the aim of media attention and reviews and won high praise from the media practitioners.

Another organization with exceptional world enhancement is Haier Wise Residence. Just about 100{91be0d88bed53b80bf0859f2dedb2d85bb451f7d22b6ebb92a2467e0cbfcbdab} of its overseas small business is its individual brand name, which is the only white ability business in China working less than its very own manufacturer in the world-wide sector. The media practitioners have observed that the IOT ecology, wise residence and RenDanHeYi of Haier are all exported, which is various from the other home appliance enterprises for exporting hardware products. Haier Good House not only exports products, but also exports technological innovation manner, which has received substantial praise from the media practitioners.

3rd, the enterprises with innovation skill of substantial value class. The evolution of the market place level of competition from lower-conclusion cost war to significant-end worth war is the emphasis of the reviews for qualified media practitioners. For the enterprises with innovation means of significant price category, the skilled media practitioners give superior evaluation. For example, Casarte not only develops significant-finish house appliances, but also promotes the landing of large-finish good sets, which leads household lifetime into the era of sensible scenes. FOTILE has created many other superior-price new species of the dishwasher with substantial-energy bubble washing sink, the drinking water purifier for mother and little one that can filter dangerous impurities but retain advantageous minerals, the built-in cooking heart that integrates refrigeration engineering, using tobacco know-how and cooking technological innovation, and so forth., which continuously broadens the innovation boundary of large-close kitchen area electrical appliances. Vidda has opened up a new keep track of of large benefit audio Tv, enormously improved the model top quality and growth space of the Online Television set, which have been really appraised by skilled media practitioners.

Fourth, the enterprises with communication ability of experienced and sincere general public relations. Model public relations is the bridge and link of external publicity and conversation for enterprises. Centered on their true function expertise, the experienced media practitioners recognize the brand name public relations crew with clean communication channels, well timed reaction to job interview requirements, professional company and honest frame of mind. Hisense Group, Sony China and other enterprises have been highly praised by the media practitioners with their qualified and honest general public relations communication electrical power.

In this celebration, in accordance to the final results of the study, the organizer selected the “Leading 100 Media Practitioners’Golden Collection Awards for 2021 Household Appliances Client Electronics”. Hisense, Haier, Midea, Sony, HUAWEI, Ecovacs, Eureka, Joyoung, FOTILE, Galanz, Whirlpool, Vidda, CooCaa and other models have gained related awards for their exceptional performance. At the push convention, the GKURC Field and Economics Think Tanks was officially founded, with a lot more than 100 gurus from field associations, universities, media, maternal and baby, education, household and other fields starting to be the initial associates of the consider tanks.

Ding Shaojiang, the co-founder and main analyst of GKURC, claimed that GKURC will link wealthy cross-border resources, deeply market crucial consumer investigation in purchaser electronics, World-wide-web, FMCG, vehicle and other sectors, which gives multi-dimensional support for scientific decision-earning, great procedure and precise advertising of enterprises.

Supply Blue Technology